How to Write Meta Descriptions for SEO

The meta description (sometimes called a meta description attribute or tag) is a snippet of text, describing the content of the webpage, for users and search engines, up to 320 characters and contained within an HTML tag or element.
Search engines, like Google, can choose to display the meta description in search results or bypass your meta description and show whatever they want or deem more important for the specific search query.
But without a doubt optimizing your meta descriptions is an important factor of on-page SEO.
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SEO 101: How to Perform a Website SEO Audit
It doesn’t matter if you love every ounce of search engine optimization or hate it with ever fiber of your being, nothing changes the fact that it’s important to perform an SEO audit of your website.

Maybe you are among the 95% of marketers who use search engine marketing to enhance loyalty among current customers.
And maybe you agree that SEO has a huge impact on lead generation.
Conversely, you could be part of the group that doesn’t put a lot of stock in the effectiveness of SEO.
You get the point: everybody has a different take on SEO and its impact. Read More
Domain Names and Their Influence on SEO
Struggling with picking the perfect domain name?
Don’t worry you’re not alone! A common roadblock many new entrepreneurs face is picking a great name for their business.
But if you choose the wrong domain for your website, you could be in trouble. Tests show domain names do impact search engine optimization. But how? Is there a wrong way and a right way to choose a domain name to maximize SEO?
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SEO 101: What are Title Tags?

SEO 101: What are Title Tags?
There is a lot to think about in regards to search engine optimization (SEO) and the impact it has on your website.
While every detail is important, some deserve a bit more attention than others.
And this is where title tags come into play.
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SEO 101: What are Meta Descriptions?

SEO 101: What are Meta Descriptions?
When it comes to the wonderful world of search engine optimization (SEO), every detail is important. If you overlook one detail – no matter how inconsequential it appears – it could have a negative impact on your rankings and traffic.
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SEO Keyword Basics
Have you ever created the perfect article?
The one you thought prospective clients would go crazy over to read. You publish the article, and then…nothing. You wonder if Google even indexed your site. Is Google Analytics broken? What the heck!
Frustrating, but it does happen from time to time.
The good news is that most blogs only need to take a few steps to avoid having this happen again.
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SEO 101: How to Add Google Analytics to Your Website

How to Add Your Website to Google Analytics
During your search engine optimization (SEO) campaign, Google Analytics will track your performance by showing how people are finding your site in search engines and how they are navigating your content.
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How to Write SEO Friendly Headlines That Will Get Clicks
The simple blog headline haunts all people who write online. You’ll hear how much time you should spend on a headline, but doesn’t it seem like a little overkill after writing an article that took a couple hours of your time?
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SEO 101: Understanding the Basics of Keywords
Have you ever created the perfect article?
The one you thought prospective clients would go crazy over to read. You publish the article, and then…nothing. You wonder if Google even indexed your site. Is Google Analytics broken? What the heck!
Frustrating, but it does happen from time to time.
The good news is that most blog only need to take a few steps to avoid having this happen again.
Read More