More than likely a colleague, business partner, or associate told you how they use Google to drive traffic to their website. You want to do the same for your business.
The challenge: while you performed countless Google searches over the years, you are not sure what strategies to use to drive website traffic from Google.
This search engine optimization guide explores the best practices you should use for your website, whether it is an e-commerce site, blog, or local site.
Before We Get Started
This guide reviews how to optimize an existing website. Contact Us, if you need a site built for you.
Additionally, many sites use back-end systems called content management systems (CMS).
While many of the strategies below are platform agnostic, this SEO guide focuses on the leading CMS platform, WordPress. WordPress powers 30% of websites worldwide. It has numerous SEO plugins and theme that work seamlessly with the strategies we discuss below.
For WordPress users, let us know if you have any challenges setting up some of the WordPress plugins mentioned in the guide. You can schedule a 30-minute strategy session with our president Charlie Rose.