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The question of how SEO works can be difficult to answer. SEO, also known as search engine optimization, is defined by Search Engine Land as follows:
“It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.”
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50+ Content Marketing Ideas Worth Stealing
There are 2 million blog articles written each day on the web, and almost every single one of those articles ask for email address. But very few offer something valuable in return. This is the content upgrade. Something very valuable, in exchange for your email address.