How to Optimize Your Website for Lead Generation
Are you considering a website redesign or wondering how to generate more leads from your website? There are several critical elements you must never forget to include.
It doesn’t matter if you are designing the first website for your business or taking on a revamp, some details are more important than others. There is a big difference between an “average, run of the mill” business website and one that is built to achieve great results.
How to Make Your WordPress Website Load Faster
Is your website fast enough? Users now expect websites to be lightening fast, and companies who don’t comply will ultimately lose out to their competitors who invest in delivering a great, and quick, website experience.
Per Google, traffic to a website is hit in a big way if it does not open in 3 secs. Page load speed is such a direct co-relation with visitor engagement that Google made it a part of their ranking factor back in 2010. Read More
6 Tips for Optimizing Google Adwords
Do you want to attract visitors who are looking for what you offer? Track ROI down to the penny? You can do this with Google AdWords.
Google AdWords is often overlooked by businesses because it can be expensive. Like any form of advertising, pay per click (PPC) is not for every business, but PPC offers a number of advantages over other forms of advertising. Read More
Best Practices For Conversion Rate Optimization
Conversion rate optimization. It is enough to drive you nuts. At the same time, mastering this part of your business could boost revenue and profit to new heights. How does that sound?
Many people think conversion rate optimization is all about one thing: content. While this is a big part of your website, you cannot afford to overlook the importance of design.
The wrong web design elements can hold your site back from achieving great success. Conversely, making a few changes may be all it takes to reach your goals.
Enough about the importance of conversion rate optimization. Let’s examine five aspects of your site’s design that are killing your conversion rate:
Why a Trustworthy Website Is Important
What is trust? In the digital domain trust is revenue.
Every business wants to increase sales, revenue and customer loyalty.
In an effort to do so, companies will offer promotions, create social media contests, and advertise their business.
All of these things are good, but make sure you have a trustworthy website.
Why Trust Is Important
Trust is tough to earn. With the possibility of phishing scams, malware—or even just plain poor customer service, people are much more wary with websites than ever before.